It began with a dream, a destiny to create the very first German watchmaking brand that focuses not only on functionality and technical qualities but also combines fanciness and innovation with the unique power of precious gemstones.

Journeying across the magnificent mountains and through the dense pine and oak trees of the Black Forest in southwest Germany, we arrive at Pforzheim - the epicentre of Germany’s jewellery and watchmaking industry in the late 18th century.

The rising popularity of the wristwatch in the 1920s meant that a century later, in 2020, this noble town is once again fondly remembered for its craftsmanship capabilities and emerges as the birthplace of KÖNIG74.

A watch brand with bold beginnings and a dynamic future, KÖNIG – King in German – reclaims the throne and stands proudly at the forefront of an exciting new era in modern German watchmaking.

The brand originates its mission in the pursuit of a Watch that provides quality, authenticity, modernity and demonstrates that a timepiece can be both, a symbol of excellence and an object of desire. KÖNIG74 sees to make all its wearers proud through passion, craftsmanship, cutting-edge design and relentless pursuit of innovation.