DATA PROTECTION

PRIVACY AND SECURITY

Personal information about you may be collected in several ways when you use the Website or any Services.

We provide this statement and our Cookies Policy ("Privacy Policy") to help you to understand what we may do with any personal information that we obtain from you.

Please note that our Privacy & Cookie Policy is updated from time to time and that you will be bound by the most recent update of the policy appearing on our Website. It is therefore your responsibility to continue to check our Privacy and Cookie Policy for updates.

INFORMATION WE MAY COLLECT

The Website collects certain information when you interact with it, for example, the Website may collect "Personal Information", which is any information that can be used to identify, directly or indirectly, an individual. The Website may also collect data that does not identify you specifically. The following is a list of Personal Information that we may collect and process about you:

• Information that you provide by filling out forms on the Website, including when you register, subscribe to any Services including but not limited to interactive services (such as blogs, chat rooms, message boards, or other user forums); enter a competition or promotion, complete a survey or report a problem with the Website: identification data, contact information, postal address, email address;
• Your correct date of birth, which we may require that you submit accurately to ensure that you do not access the Website if you are not of a legal age to purchase products offered for sale on the Website;
• Any information you may provide when you contact us or send us a correspondence;
• Information necessary to process an order which is placed with us: your name, email address, phone numbers, home address, shipping and credit/debit card billing address(es);
• Details of any transactions you carry out through the Website, including the placement of any orders by you: payment information (for example credit card details, or other payment details which you must provide to receive products you have ordered from us), connection data and your taste and preferences; and
• Details of your visits to the Website including, but not limited to, your computer's IP address, password information, page interaction information, traffic data, location data, weblogs, and other data about the resources that you access.

You can access and review your Personal Information in the My Account section of the Website.

If your Personal Information changes in any way or is incorrectly presented on the Website you should immediately update or correct your Personal Information (as applicable) by accessing the My Account section on the Website or, alternatively, by contacting our Customer Service at info@koenig74.com.

FOR WHAT PURPOSE IS YOUR PERSONAL DATA COLLECTED AND USED?

We may use your information including for the following purposes:

• enable you to create a customer account on our dedicated store website, applications and at our counters and in our stores;
• manage your access to your customer account on the Internet or our applications;
• process and manage your online orders and their delivery;
• record purchases made at our counters or in our stores;
• secure online transactions, prevent fraud, payment incidents and manage debt collection;
• manage customer relations with respect to any requests for information or complaints you may send us via our website, customer service or social network pages;
• trace and manage any alerts or messages you may send us;
• manage and optimize your customer experience by improving our knowledge of our customers;
• propose appropriate, tailored services, particularly when we enhance our products and services;
• conduct statistical analyses to develop management, measuring and reporting tools in order to adjust and improve our sales, marketing and product manufacturing;
• subject to your consent, send you information on our offers, news and events on your chosen communication media;
• manage your participation in any events to which you have signed up;
• analysis and personalization purposes: with your explicit consent (when required), we use your personal data to send you personalized communications (newsletters, offers, invitations and surveys) and analyze your preferences and habits, anticipate your needs from your consumer profile. We can make you benefit from our personalized communications by means of emails, postal letters, SMS or calls according to the communication preferences that you have indicated to us and your consumer profile (when authorized).

WHO MAY WE SHARE INFORMATION WITH

Personal Information that you provide may be disclosed to a credit reference or fraud prevention agency, which may keep a record of that information as permitted by applicable law.

Personal Information may also be shared with other trading divisions within our group of companies, on a need-to-know basis, for the above-mentioned purposes.

Please be aware that if we are requested by any regulatory or government authority investigating any suspected activity to provide your Personal Information, we will be entitled to do so as permitted by applicable law.

We may also disclose your Personal Information onto our carefully selected business partners or to our affiliated companies to enable them to send you information which may be of interest to you, subject to your consent.

If you do not want to receive such information anymore, you can just click on the “UNSUBSCRIBE” link in our emails, or set up your preferences in your My Account section or simply contact our Customer Service and they will assist you in this respect.

From time to time we may disclose Personal Information on a need-to-know basis:

• To our service providers and subcontractors, including our affiliates, retained to perform functions on our behalf or to provide services to us, such as warehousing and delivery; marketing and advertising; data processing; software development; website hosting and management; information technology and office services; legal, accounting, audit and other third party service providers; and further provided such service provider does not collect, use or disclose the personal information for any purpose other than to perform such functions or to provide services to us or as otherwise required by law;
• To any prospective seller or buyer of our business or assets;
• If we are under a duty to disclose or share your personal data in order to enforce or apply the Terms and Conditions of our Website and other agreements, to permit us to pursue available remedies or limit the damages that we may sustain, or protect our rights, property, safety or security and that of our employees, agents, contractors, customers, the visitors of the Website or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

USE OF COOKIES

We use cookies and track IP addresses so we can improve our Services and enhance your experience as detailed below.

Cookies are data files a website can send to your computer's browser for record-keeping purposes. We use cookies to help us to gather and store information about visitors to our Website which helps us and to make our Website more user friendly, and to give you a better experience when you return to the Website.

We may use information from cookies for the following purposes:

• Traffic monitoring, for example, the IP address from which you access the Website, the type of browser and operating system used to access the Website, the date and time of your access to the Website, the pages you visit, and the Internet address of the website from which you accessed our Website;
• To recognize repeat visitors for statistical/analytical purposes;
• Anonymous tracking of interaction with online advertising, for example, to monitor the number of times that a banner ad is displayed and the number of times it is clicked.
• To customize or personalize your experience of the Website, for example, so that we can greet you by name;
• For transnational purposes, such as credit/debit card sales;
• To monitor your use of the Website in order to make our communications with you as relevant as possible, for example, by sending you email communications relevant to the parts of the Website that you visit most often or by letting you know about features of the Website that you have not accessed previously.

We may compile and report to third parties (such as advertisers) anonymous statistics about our users in terms of numbers, traffic patterns and related site information.

Whereas some cookies may be functional to collect information which will allow us to facilitate your browsing such as languages preferences, memorizing log-in, or saving the content of your shopping basket, other cookies also collect information on your behaviour by saving your preferences as detailed above.

While functional cookies may be installed to facilitate your visit of our Website, you may express your choice regarding our cookies through the privacy settings options of your browser which should include features to prevent from storing information on the terminal or processing information already stored on such terminal, unless you turn on the feature to allow such storage or processing.

Each browser has its own cookie management system, you can find information specific to your browser under the “help” menu, where you will be provided with all necessary information about how to set your preferences.

We cannot guarantee the proper functioning of the Website if you choose to disable your cookies. However, your visit to our Website will be significantly enhanced if cookies are not disabled.

HOW LONG DO WE KEEP YOUR PERSONAL INFORMATION FOR?

Personal Information collected for the purposes hereunder will be stored only as long as necessary for the purpose of your commercial relationship with us, or as required to comply with our legal obligations.

If a judicial action is initiated, Personal Information may be stored until the end of such action, including any potential periods for appeal, and will then be deleted or archived as permitted by applicable law.

Your Personal Information will not be kept in a form that allows you to be identified for any longer than is reasonably considered necessary by us for achieving the purposes for which it was collected or processed or as it is established in the applicable laws related to data retention periods.

YOUR RIGHTS

Subject to applicable law, you may have the following rights:

(i)         Right of access

You have the right to confirm with us whether your Personal Information is processed, and if it is, to request access to that Personal Information including the categories of Personal Information processed, the purpose of the processing and the recipients or categories of recipients.

(ii)        Right to rectification

You may have the right to rectify inaccurate or incomplete your Personal Information.

(iii)       Right to erasure

You may have the right to ask us to erase your Personal Information.

(iv)       Right to restriction of processing

In limited circumstances, you may have the right to request that we restrict processing of your Personal Information.

(v)        Right to data portability

You may have the right to receive your Personal Information, which you have provided to us, in a structured, commonly used and machine-readable format and you may have the right to transmit that data to another entity.

(vi)       Right to object and rights relating to automated decision-making

Under certain circumstances you may have the right to object, on grounds relating to your particular situation, at any time to the processing of your Personal Information by us and We can be required to no longer process your Personal Data.

(vii)      Right to provide your instructions regarding the storage, deletion or disclosure of your Personal Information after your death.

When your Personal Information processing is based on your consent, you may withdraw any consent you previously provided to us at any moment. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

To exercise these rights, please contact our customer service at info@koenig74.com.

You also have the right to lodge a complaint with the competent data protection supervisory authority.

CHANGES TO THIS POLICY

We reserve the right to modify this Privacy Policy at any time. Our Privacy Policy may change from time to time to reflect changes in our processing of your Personal Information. Any modifications of this Privacy Policy will be effective once published on our Website. We will notify you of any material changes as required by law. Please read the Privacy Policy and check back often.

This Privacy Policy is incorporated into, and part of, the Terms and Conditions, which govern your use of the Website.